Insights

Tag: Google Ads

Practical digital growth advice for South African business.

Orange microphone outline with radar arcs on dark green, marking the Google Assistant shutdown

Search and Social Update: 6 August 2026

Google switches off Assistant from 4 September with no way to switch it back, handing every Android phone, watch and projected Android…

Orange label tag outline with radar arcs on dark green, for the EU AI Act content labelling rules

Search and Social Update: 5 August 2026

From 2 August, AI generated content shown to European audiences has to carry a label, with fines up to fifteen million euros.…

Orange fingerprint outline with radar arcs on dark green, for the Google Search human verification test

Search and Social Update: 4 August 2026

Google has started asking some searchers to sign in and prove they are human before showing more results. Rankings moved on the…

Orange lightning bolt outline with radar arcs on dark green, for the Google Ads AI Max update

Search and Social Update: 2 August 2026

Google starts retiring Dynamic Search Ads in September, migrating eligible campaigns to AI Max automatically. Google Business Profile chat has shut down…