August 24, 2026
Shift Happens: Navigating the Next Generation’s Road to the Dealership
A NADA Show 2026 session on selling to Gen Z carries ten statistics and not one source. We traced six of them: one is…
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No-nonsense guides on getting found on Google, marketing on a budget and making the most of going digital, written for South African business owners.
August 22, 2026
Your Week in Search and Social: 16 to 21 August 2026
A 41 day experiment found Googlebot reaching only 2 percent of pages linked by JavaScript, and the AI crawlers found almost none. Microsoft and…
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August 21, 2026
Jumpstarting Your Sales Team’s Social Media
A NADA Show 2026 session argues that if your salespeople are bad at social media, that is management’s failure and not theirs. We translate…
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August 19, 2026
The Age of AI Search: How Dealers Stay Visible and Competitive
A NADA Show 2026 session that flatly contradicts the AI marketing advice everyone else is giving: most of what is sold as generative engine…
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August 15, 2026
Your Week in Search and Social: 9 to 14 August 2026
Three changes this week were not features you can adopt when ready. Google Ads starts migrating campaigns to AI Max on 1 September, Cloudflare's…
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August 14, 2026
6 Marketing Mistakes and How AI Solves Them
A NADA Show 2026 session on generative engine optimisation, dealership video and content that AI will actually cite. We translate it for South African…
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August 12, 2026
Disrupt Yourself Before the Market Disrupts You
A change-leadership session for truck dealers at ATD Show 2026 never mentions AI once, which is exactly why it explains so many stalled AI…
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August 11, 2026
Driving Service Revenue With AI and CDP Advertising
A NADA 2026 workshop argued that fragmented customer data, not weak advertising, is why dealership service marketing underperforms. We translate it for South African…
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August 10, 2026
Leading With Emotional Intelligence in the AI Age
Sam Cox told NADA 2026 that dealership leaders do not have to choose between efficient tools and emotional intelligence. We watched the session and…
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August 8, 2026
Your Week in Search and Social: 2 to 7 August 2026
Four dated changes landed this week and every one falls inside the next month. Google Ads targets stop being suggestions on 17 August, WordPress…
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June 3, 2026
Funding & Support for Going Digital in South Africa (SEDFA & More)
An honest guide to the SME support that actually exists in South Africa for getting your business online and how to think about funding…
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June 3, 2026
How to Get Found on Google: A Small Business Guide
Almost every owner wants to be higher on Google. Here’s a plain-English, do-it-today guide to local search for small businesses.
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